Brighter Future Studio
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Brand strategy · Identity · Digital · Communications

Work that changed how complex organisations were understood.

Brand, communications and strategic work for organisations across science, climate and frontier technology.

Case studies

Fronterra, Positioning, brand, website and investor deck for a forest carbon and biodiversity operator in Peru

Case study

Fronterra

Make the track record visible.

Fronterra had the projects, experience and track record. Its brand made the company look smaller than the operator behind it.

Client response

Fronterra’s Chairman and CEO told us board members and investors had described the new investor materials as some of the strongest they had seen.

  • Positioning
  • Narrative
  • Identity
  • Website
  • Investor materials
Read the case study
Unibio, Brand, story and website for sustainable protein

Case study

Unibio

Lead with protein. Let the technology prove it.

Unibio’s story was technical and reached scientists first. We rebuilt it around the protein, the market and the opportunity.

What happened next

Unibio has formed a joint venture to develop what it describes as the world’s largest single-cell protein facility.

  • Positioning
  • Narrative
  • Identity
  • Website
  • Launch
Read the case study

Case study

Ecosystem Restoration Standard

From an initiative to a standard.

Wildsense needed a more credible role in a crowded carbon market. We supported the strategy, name, story, identity, website, launch speech, brochures and social media.

What happened next

ERS attracted senior market talent, expanded its programme, acquired Equitable Earth and now operates under that name.

  • Naming
  • Narrative
  • Identity
  • Website
  • Launch
Read the case study

Case study

Fair Carbon

Build the brand for where the organisation is going.

Fair Carbon was building a new kind of organisation in blue carbon. Its brand had to earn trust in a technical market.

What happened next

Fair Carbon has since expanded its Academy, Catalyst Fund and policy work, still using the identity and site we built.

  • Positioning
  • Narrative
  • Identity
  • Website
  • Launch
Read the case study
The Decision Room, project imagery

Brighter Future initiative

The Decision Room

Build the room around the decision.

A Brighter Future initiative for decisions that sit between institutions. It starts with a live constraint, assembles the people who hold each part of it, and carries the work beyond the room.

Edition I

Eight closed-door rooms produced 23 numbered commitments in Zürich.

  • Venture strategy
  • Positioning
  • Identity
  • Website
  • Programme design
  • Commercial model
Read the build case

More case studies

DNAir, Positioning, identity, website and pitch for DNAir, which captures DNA from the air
DNAirMake a big vision concrete enough to act on.Air eDNA opens a new category of biological data. The old site and identity described a much smaller company.Strategy · Identity · Website · Pitch deck · VideoRead the case study
Aspyre, Positioning, website and investor deck for Aspyre Foods, which grows functional proteins in duckweed
AspyreTell the platform story in the buyer’s terms.The pitch sold a single product built on duckweed. The company was building a protein platform for food producers.Positioning · Identity · Website · Investor materialsRead the case study
Koralo, Pitch development, storytelling and presentation design for Koralo, helping explain its food ingredient proposition to investors
KoraloThe product changed. The investor story had to change with it.Koralo’s science had outgrown the seafood story it started with. We rebuilt the investor narrative around the larger opportunity.Positioning · Narrative · Investor materialsRead the case study
Kanop, Investor storytelling and presentation design for Kanop, helping the team explain its forest intelligence technology and investment case
KanopTurn proof into a story investors can follow.A thorough investor deck held every fact and no thread between them. We rebuilt the order around one argument.Narrative · Investor materialsRead the case study
Gaia AI, Website design, development and storytelling for Gaia AI, explaining its forest intelligence tools to commercial audiences
Gaia AIPut the forest manager at the top of the page.A capable forestry tool was described in general terms. The new landing page speaks directly to the people who buy it.Positioning · Narrative · WebsiteRead the case study

Selected projects

Agricircle, Pitch development and investor presentations for Agricircle, explaining its work in soil health and agriculture
Soil healthAgricircleA soil health platform for agriculture. Pitch development and investor presentations.
Eeden, Pitch strategy and storytelling for Eeden, supporting a major letter of intent with a leading fashion brand
Textile recyclingEedenPitch strategy and storytelling for a partnership pitch to a major fashion brand, which Eeden says directly contributed to securing a Letter of Intent.
Global Philanthropy Forum, Identity, website and presentation design for the Global Philanthropy Forum, supporting its work with philanthropists and social investors
PhilanthropyGlobal Philanthropy ForumA forum for philanthropists and social investors. Identity, website and presentation design.
Documentary seriesClimate BlueprintA documentary series about a climate-resilient island. Key visual, film elements, investor presentation and website.Project note
Newform Foods, Newform Foods is a cultivated meat company on a mission to reinvent food systems for the benefit of our planet, our health and the lives of animals
Cultivated meatNewform FoodsA cultivated meat company reinventing food systems. Brand strategy, identity, pitch deck, 3D rendering and website.Project note